Friday, 24 July 2015

Moët & Chandon has been named the official Champagne of the 35th America’s Cup

Moët & Chandon has been named the official Champagne of the 35th America’s Cup
Spanning a period of three years, the partnership reinforces the Maison’s longstanding history of supporting elegant sportsmanship and savoir-faire.





The America’s Cup is a dynamic competition that challenges the best sailors in the world in both match and fleet racing skills. Moët & Chandon’s presence will create unique ways to share special #moetmoment, from the Club AC VIP hospitality to unique brand experience at Moët & Chandon bars in the public zone. And last but not least, unforgettable podium moments on and off shore with bespoke Jeroboam trophy bottles of Moët Impérial, champagne for each event.A thrilling spectacle with a rich tradition, the America’s Cup features the best sailors on the world’s fastest and most impressive boats. It consists of three main stages where Moët & Chandon will celebrate athletic achievement as the official champagne: the Louis Vuitton America’s Cup World Series, beginning in Portsmouth in the UK from July 23rd -26th , 2015 and continuing with events around the world through 2016,  the Louis Vuitton America’s Cup Qualifiers and Playoffs in 2017, leading to the America’s Cup Match presented by Louis Vuitton in Bermuda in June 2017.Six iconic teams from around the globe will participate in the Louis Vuitton America’s Cup World Series, including the defending champion ORACLE TEAM USA, Artemis Racing (Sweden), Emirates Team New Zealand, Groupama Team France, SoftBank Team Japan and Land Rover BAR (UK).Moët & Chandon’s association with the America’s Cup goes as far back as 1987: baptizing legendary race boats, creating dazzling champagne cascades with elegant crystal champagne flutes and toasting the daring victories of the athletes. Moët & Chandon closely reflects the sailing world’s bold, modern spirit and dedication to the pursuit of victory. The Maison’s presence at these sporting events demonstrates its commitment to a race that tests the extraordinary skills of athletes as they wrestle with the forces of wind and sea.



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