Thursday, 28 September 2017

evian presents its new limited edition: evian x Chiara Ferragni

evian® has created a new limited edition this time teaming up with the most famous fashion blogger Chiara Ferragni. Ten years after the first cooperation between evian® and couturier Christian Lacroix, the year 2017 marked the beginning of a new era for the limited edition evian®, whose status has become cult. Thanks to Chiara Ferragni, whose playful designs have become the trademark, evian® has a look full of freshness for its new limited edition.
The design created by Chiara Ferragni for the limited edition evian®  present itself as the iconic drawn which made famous her label CHIARA FERRAGNI. In addition to these are four new icons sketched exclusively by Chiara Ferragni for evian®, inspired by the brand's history: a mountain range - representing the Alps - topped by stars, a bottle mixed with a heart, a starry and a drop of evian® natural mineral water.
The infinitely young design, inspired by the freedom of tone by Chiara Ferragni, echoes the famous spirit "Live young" by evian®, while reflecting the sharp sense and playful vision of her sense for fashion. 
"It's a pleasure to be with the evian® family on this new adventure. I like to create things that differ from what I used to do for my brand. And I find it great to be able to enrich my collection of icons with new elements, "says Chiara Ferragni.

The limited edition evian® × CHIARA FERRAGNI is available from September 28th, in the form of a 0.75 liter glass bottle at selected hotels, restaurants and department stores.








No comments:

Post a Comment