ADIDAS ORIGINALS BY PHARRELL WILLIAMS - SUPERSHELL - ARTWORK COLLECTION
After captivating the world with the ground breaking Supercolor release back in April, Pharrell Williams is back for FW15 with SUPERSHELL.
This project sees Pharrell choosing friends and creatives from all over the world to reinvent the shoe's Shelltoe, evolving the Superstar into a blank canva for creation.
Debuting with the Artwork Collection, Supershell brings art and creativity to the Superstar as never seen before.
The Superstar's Shelltoe comes alive with signature graphic artworks and designs from NYC contemporary artist Todd James, photographer and director Cass Bird and Japanese artist Mr.
The artists' designs are then joined by six of Pharrell's very own art works that explore life force, energy and its relationship with colour.
credit: Artwork by Mr. ©Mr./Kaikai Kiki Co., Ltd. All Rights Reserved.
Release: 7th August, 2015
Some limited models are available in Switzerland
at BIG www.bigzh.ch and Titolo www.titolo.ch
ADIDAS ORIGINALS BY PHARRELL WILLIAMS - SUPERSHELL - SCULPTED COLLECTION
Joining the Artwork Collection unveiled earlier this week, the release sees the artists channel their artworks into specially-molded 3D Shelltoe designs, a first for the Superstar silhouette. The series is then completed by two of Pharrell’s own personal designs, which speak of his interest in the concept of relativity.
From a shoe that spans art and culture to a platform for expression itself, the Supershell Sculpted Collection brings the Superstar to its ultimate artistic mode. With designs offered in monochrome black and white colourways, the collection is also completely interchangeable, presenting countless opportunities to mix and match individual shoes to create the perfect personal expression.
credit: Artwork by Mr. ©Mr./Kaikai Kiki Co., Ltd. All Rights Reserved.
Release: 7th August, 2015
Some limited models are available in Switzerland
at BIG www.bigzh.ch and Titolo www.titolo.ch
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