It's the fragrance that defies the norm. The perfume that dares to be different. The fragrance that seduces the anti-conformist. Today, Black Opium has a new international muse. A woman who speaks without filter. A woman endowed with innate magnetism, mystery and charisma. A woman who already puts her style and beauty at the service of the universe of YSL
Zoë Kravitz has been named the new ambassador of YSL Black Opium.
Zoë Kravitz, followed by 3.4 million fans, embodies the transgressive and avant-garde values of Black Opium in an innovative, stylish and naturally cool way. Zoë's first appointment with the perfume will be a new campaign that promises to seduce a new audience and delight her fans.