Swiss luxury watch brand TAG HEUER has announced the signing of Ryan Gosling as a brand ambassador in a world-first for the star. Gosling is not only one of the stand-out actors of his generation, but a leading man whose roles are already iconic.
From his brooding wheelman in Drive to his all- singing, all-dancing Oscar-nominated turn in La La Land, Ryan Gosling is an actor who defies easy categorisation. The attributes his roles do have in common: a willingness to be fearless, to constantly challenge himself and push what’s possible.
A new generation of TAG Heuer’s timeless sporty and elegant three-hand watch – the TAG Heuer Carrera Three Hands – could hardly provide a better way to start Ryan Gosling’s partnership with the brand.
The watches represent a showcase for the brand’s motor racing heritage, where elegance and fearlessness go hand in hand. As a committed motoring enthusiast, few would appreciate the dedication to clean lines and an obsession with readability more, with the collection representing the company’s purest and most elegant watch in the TAG Heuer portfolio.
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