VODKA BELVEDERE and artist JANELLE MONÁE debuts with a limited edition bottle

Belvedere Vodka, the original super premium vodka, is proud to launch its beautiful limited edition bottle with Grammy nominated musician, actress and activist Janelle Monáe available in stores from September 2019.
The bottle is adorned with a multi-layered metallic collage that reveals the inner beauty and multifaceted character of Monáe and Belvedere. The slogan "Beautiful Future" refers to the vision shared by Monáe and Belvedere of a future where naturalness, integrity, diversity and self-expression are celebrated.

"A Beautiful Future" is inspired by the program launched last year when Belvedere and Monáe organized a brunch for Fem the Future, the popular movement founded by Monáe. Fem the Future is a movement dedicated to raising awareness and opportunities for women and those who identify as such through music, art, mentoring and education. Subsequently, a campaign on social networks asked consumers to define what this beautiful future looks like. The responses shared optimistic statements about diversity, self-expression, inclusion and empowerment. With a series of co-created content launched today, Monáe will read a selection of these inspiring messages, the promise of a bright future to begin now.
The Belvedere x Janelle Monáe Limited Edition is available from September 2019 at Globus, Manor and Coop

Images courtesy of Moët Hennessy