Tuesday 26 June 2018

LEVI'S WE ARE COLLABORATORS TOUR

Levi's loves music almost as much as denim. And since they have been something of an unofficial festival uniform for countless musicians and music fans for decades, LEVI'S is once again stopping at various events and festivals in Germany and Switzerland with the Levi's® Tailor Shop.
Under the motto "We are all Collaborators", visitors at every tour stop in so-called Creative Labs have the opportunity to create their very own Levi's® shirts and denim styles together with experts at various workshops.



Levi's® INK:
The mobile printing press is the latest customizing tool under
Tailor Shop Services and was developed in 2018 specifically for Levi's®.
Mobile motives, slogans and even your own pictures can be put onto
garments using a mobile inkjet printer.
Individual, extraordinary and uncomplicated.



Levi's® Second Life Corner:

Another highlight for the ultimate festival look is the integrated 
Levi's® Second Life Corner where 2nd Hand Levi's® pieces can be purchased. 
In addition to the well-known substainability initiatives, 
such as the innovative Water <Less program, the use of cotton of the Better 
Cotton Initiative, the worker Well-being Inititiative and the reduction
 of carbon footprint, Levi's® is increasingly pursuing re-use this year, 
implementing a variety of Second Life projects involving old jeans 
and denim products from employees  and more to get a second life.
All Levi's® Denim Styles in the Second Life Corner as well as the 
T-shirts for the Levi's® INK Customization 
can be acquired on the spot for a donation (from 10 CHF). 
All proceeds go to the organization Viva Con Agua, 
which supports Levi's® in their long-term commitment 
to create drinking water.
The Customizations are free of charge, even for Levi's® pieces brought along.






Levi's® Tailor Shop on Tour:

In addition to the Levi's® INK workshops, denim fans have the 
opportunity to give their beloved Levi's® new shine or Levi's® 
pieces with a team of expert tailors
Customize - a true one-stop-shop for individual styles!
Levi's® Tailor Shop on Tour Services include Rip & Repair, 
customization with rivets and patches,
the fraying of hems or cut to make cut-off shorts.
In addition, there will be a "Levi's® Bling" station 
where Levi's® Denim and Levi's® INK shirts
 can be further personalized 
with pearls, colors and sequins for the perfect festival style.




WE ARE COLLABORATORS TOUR DATES

22nd to 24th June 2018 - Southside (Neuhausen ob Eck, Germany)
05th to 07th July 2018 - Openair Frauenfeld (Switzerland)
July 14th 2018 - Open Source Festival (Düsseldorf)
August 18th 2018 - Milky Chance & Friends Festival (Berlin)
September 08th and 09th - Lollapalooza (Berlin)

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