Monday 18 March 2019

LEVI'S RIBCAGE

In recent years, the waistband for women's jeans has moved up and in the summer of 2019, this trend will reach its absolute peak: with 30 cm the new Levi's® Ribcage is the highest waistband that Levi's® has ever produced. Last week I attended the Levi's® Ribcage  event where I picked my pair of #levisribcage and now I am definitely ready for Spring! I went for a straight ankle style in light denim which is just perfect for Spring/Summer and has already become one of my must-haves!


"The Levi's® Ribcage has the highest waistband of any of our jeans 
this season, and the authentic Levi's® feel, inspired by the 501® of the 90s
 and featuring a modern, extra-high waistband, flatters the figure, whether high or low . " 
Karyn Hillman, Global Chief Product Officer at Levi's Strauss & Co.

A waist that reminds of the 30s around the time of Katherine Hepburn. The jeans are perfect for capturing the look and spirit of women's Levi's® of the past, but also for today's stylish women who wear their oversized Vintage 501s® for a high-waisted look. This is how the casual look of the 20th century, hip 90s grunge and current streetstyle meet - all in one look.

Thanks to their special silhouette, these jeans feel fresh and contemporary without going too far away from the classic Levi's® 501® aesthetics. Available with a straight leg and as a pleated drop, the Levi's® Ribcage offers a flattering fit for hips and buttocks - and plenty of personality through the ultimate straight leg. With this model you get the classic Levi's® look with a dash of ultramodern styling.











Images courtesy of Levi's











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