Monday 10 February 2020

Starbucks celebrates coffee diversity

Starbucks has the right alternative for everyone: when ordering from Starbucks, coffee lovers can choose between the Blonde Espresso Roast for a smooth but full-bodied taste and the Signature Espresso Roast for an expressive and rich aroma as the basis for their drinks. But also with the milk alternatives and the choice of preparation method, there is something for every preference.
Blonde roast or signature roast? With normal milk or with a vegan alternative? From the coffee machine or from the French Press? At Starbucks there are countless ways to enjoy your coffee. When choosing the preparation method, guests at Starbucks can choose between normal ground coffee and Brewed Coffee of the Week. If you like it more unusual, you can test the Clover Vacum Press technology, the French Press or the Chemex filter method at Starbucks at the airport at Check-in 2. In selected stores, fans of cold coffee can also choose the Nitro Cold Brew. And when it comes to milk alternatives, Starbucks coffee lovers have a large selection: from almond, coconut, soy and oat drinks, there are great opportunities to enjoy your coffee in a different way.



Bernie Malou, Director & General Manager Starbucks Switzerland and Austria, says:

 «We are proud that thanks to the large selection of roasts, 
milk alternatives and preparation methods, 
we can help our guests to put together their own favorite drink
 according to their personal taste. 
We are certain that Starbucks has the perfect drink for every taste. »


Innovations: The Blonde Macchiato Trio

Nothing beats a fine latte macchiato with frothed milk and a shot of Starbucks Blonde Roast with a soft taste of caramel and orange. Macchiato lovers have been getting their money's worth since January: With the Roasted Hazelnut, the Golden Honey and the Vanilla Bean, three new Blonde Roast Macchiatos are available for a limited time in our Coffee Houses!

 The blonde macchiato awakens spring feelings

The Cloud Macchiato will be available from March 5th as an iced version with caramel and vanilla bean and increases our anticipation for the warm season!







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